lululemon Southeast Asia was thrilled to announce the opening of its new store at ICONSIAM in Bangkok, marking the brand’s second store in Thailand as it strengthened its commitment to the Thai market. The new lululemon store, occupying 4,413 square feet on ICONSIAM’s second floor, aimed to cater to Thailand’s wellness-focused population, as highlighted in lululemon’s Global Wellbeing Report (GWR) where 72% of Thai respondents prioritized wellbeing. The store officially opened on 24 May 2024.
As a partner of lululemon, YVC attended the store opening preview event on May 23, 2024, where influencers and the Canadian ambassador were present. Our Executive Director, Anthony Lopez and our Network Engagement Manager, Karun Lama represented YVC at this milestone event for lululemon’s expansion in the Asia-Pacific region.
During the event, YVC had the opportunity to discuss potential for stronger collaboration with the lululemon team and engage with the Canadian ambassador during the event.
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